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Logical Fallacies in Advertising

According to the Institute for Propaganda Analysis, ask yourself the following questions when we encounter this device:

* Who or what is quoted in the testimonial?

* Why should we regard this person (or organization or publication) as having expert knowledge or trustworthy information on the subject in question

ADVERTISEMENT C: UNIVERSITY OF METAPHYSICS

Type of Fallacy: EUPHEMISM, FALSE CONNECTION

Euphemisms: When an advertiser uses glittering generalities and symbols, an attempt is being made to arouse a response. This ad by itself could be the basis for a course in logical fallacies. But the fallacy of Euphemism -- letting a p

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Logical Fallacies in Advertising. (1969, December 31). In LotsofEssays.com. Retrieved 17:59, November 21, 2024, from https://www.lotsofessays.com/viewpaper/1691313.html